grow to even bigger heights with Vodafone Business Services’ Drive into the Big Leagu...

grow to even bigger heights with Vodafone Business Services’ Drive into the Big League Season 3

Mumbai, 19/08/2013

Mumbai, August 19, 2013: Vodafone Business Services (VBS), the enterprise arm of Vodafone India, has thrown open the floor for medium sized enterprises to prove their mettle at Vodafone Drive into the Big League (DiTBL) Season 3. The call for entry starts from August 19, 2013 and will be open till September 15, 2013. So if you have already carved a niche for your brand, now is the time to take it to the next level and showcase it to the world.

DiTBL Season 3 extends an enviable opportunity to medium sized enterprises to get their logo placed on the Vodafone McLaren Mercedes cars that will race at the Indian Grand Prix 2013 to be held in Delhi from October 25 to October 27, 2013. This year, Vodafone is inviting companies with a turnover between INR 100 crore and INR 500 crore to come and be a part of this contest. It will provide a platform for companies with big dreams for their logos to let their already established brand grown even bigger by bringing it to the limelight. Shortlisted participants will get to present their case to an esteemed panel of experts where they will debate on a television reality series for the coveted top spot. Participants can register themselves by going to\bigleague.

Vodafone received an overwhelming response in the second season of DiTBL 2012. Sequel Logistics Private Limited, the winner in 2012, had taken the center stage with the race drivers and had its logo on the Vodafone McLaren Mercedes cars during Indian Grand Prix 2012.

Says Naveen Chopra, Director, Vodafone Business Services/Deepak Pande, Executive Vice President & Head - SME, Vodafone Business Services, “Vodafone Drive into the Big League Season 3 is our effort to partner medium sized enterprises in their next phase of growth and help them take their brand to newer heights. It’s a platform that will give an opportunity to these already successful enterprises to have their logo displayed on the Vodafone McLaren Mercedes race cars propelling them towards an easier path to growth. We have received overwhelming response during the past two years and are taking this initiative forward in an attempt to give more enterprises an opportunity to showcase how they have used technology to enhance growth.”

Call for Entries

The call for entry will begin from August 19, 2013 and will be open till September 15, 2013. The contest is open to all SMEs across India with a turnover between INR 100 crore and INR 500 crore. There will be 10 shortlisted participants who will get to present their case to an esteemed panel of experts and will compete for the coveted top spot. This would be telecasted as a television reality series on a leading business channel during September - October 2013. Three finalists will be selected to be the part of grand finale that will be held in Delhi closer to the Indian Grand Prix 2013.

In a six part reality television series, the final winner will be selected by an expert jury who will evaluate the shortlisted participants providing them with real situations that each of their businesses could face and how they would work around those situations. Overall, the show is a must watch for any established or budding entrepreneur to see how 10 different minds analyze business situations and find an easier path to growth.

About Vodafone Business Services

Serving the needs of businesses, Vodafone Business Services provides Voice and Data solutions across mobility and wireline platforms. With the advantage of global expertise and experience and the knowledge of local markets, the business is run through the following verticals – Vodafone Global Enterprise (VGE), National Corporate (NC), Small and Medium Enterprise (SME) and the recently created vertical for Government customers. Vodafone Business Services has steadily taken leadership position and is currently providing both mobile and wireline services to global and national businesses equipped with a robust and superior network infrastructure and a 24x7 NOC. Through a dedicated team of Account Managers and Service Managers, Vodafone Business Services offers a varied range of products and services such as Machine to Machine Solutions, Wireline Data Solutions (MPLS-VPN, Internet Leased Lines, domestic and international Leased Circuits), Office Wireline Voice (E1-DID), Toll Free Services, Conferencing and Collaboration, Application Mobility and Mobile Email & Connectivity Solutions to help enterprises (big and small) to enhance their productivity and efficiency. Vodafone Business Services has won the Frost & Sullivan “Best Enterprise Mobile Service Provider for the Year” award for three consecutive years in 2011, 2012 and 2013.

About Vodafone India:

Vodafone India is a member of the Vodafone Group and commenced operations in 1994 when its predecessor Hutchison Telecom acquired the cellular license for Mumbai. The company has operations across the country serving over 150 million customers. Vodafone India has firmly established a strong position within the Vodafone Group to, becoming the largest subscriber base globally. This journey is a strong testimony of Vodafone’s success in a highly competitive and price sensitive market. Vodafone India in its long-term commitment to India has been providing innovative, customer friendly and reliable products and services by continuously differentiating itself with a strong brand, best quality network, unique distribution and great customer service. For this contribution, the company has been receiving several awards and recognition across different segments.

The company received the ‘Best 3G services operator’ at the recent Telecom awards. In a survey conducted by Nielsen; Vodafone India has been recognized as the ‘Most Likeable Brand’ in the consumer services category. Vodafone India has also been making significant strides with its wide retail presence in the country. The company won the award for innovation in Retail, at International women leadership forum for Angel (all women) stores across the country. VIL also won the ‘Retailer of the Year’ in the mobile and telecom category at the Asia Retail Congress 2013. The company has been recognized as one of the ‘Best Employer of Choice’ in telecom sector by ‘Great Places to Work’ and. Vodafone Business Services has been awarded the “Best Enterprise Service Provider” at the Frost & Sullivan Awards for three consecutive years in 2011, 2012 and 2013.

As a value based organization, Vodafone is committed to achieving the highest standards of Health, Safety and Well-being not only for its employees but also for all its partners. For creating such a responsible culture in the organization, the company recently received the Golden Peacock Occupational Health & Safety Award 2013.

Vodafone Group is one of the world's largest mobile communications companies with over 408 million customers as on June 30, 2013. Vodafone currently has equity interests in over 30 countries across five continents and more than 40 partner networks worldwide. For more information, please visit Follow us on twitter @VodafoneIN

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