Why Total Communications?​​​​​​

total communications

By 2020, IT departments will control just 10% of IT buying decisions

When it comes to managing IT, businesses of all kinds can be victims of their own success. Every time a business expands into a new office, store, market, or even gets just one additional customer, new contracts, bills, and even additional suppliers need to be added to the mix.

For the owner of a small business or the CEO of an MNC, this business growth is the Holy Grail. But this very same growth brings with it its fair share of headaches. It will take the business further away from having total visibility and control over its operations. Less control, however, does not mean less responsibility – or culpability if something goes wrong. This makes the case for consolidating communications into one place, otherwise known as Total Communications, increasingly compelling.

Five reasons to consolidate your Communications

Digital technologies are becoming strategic to enterprises of every size and type; so what can businesses do to extract maximum value and achieve competitive advantage?

All businesses, no matter how large or small, need to focus on how the revolution in digital technologies is impacting their sector, and how they can use technology to stay competitive.

Becoming a digitally-enabled business, however, is not easy.

For a larger enterprise, the more laptops, smartphones, tablets, cloud applications and other devices and technologies in general, the greater the risk of security threats - a key concern for 72% of businesses globally today.

A smaller organisation’s funds might not let it upgrade or consolidate its technology right when it is required. Waiting for longer would mean that the challenge of finding the resources and skillsets to integrate these technologies into existing infrastructure will just increase.

Progressive enterprises are recognising the potential competitive advantage of consolidating elements into one place at the right time. A Total Communications approach can help simplify mobility and open the door to adding innovative new technologies for competing in the digital age.

What can Total Communications do for your business?

  1. Fuel a data-hungry workforce
    Employees will continue consuming richer and more data-intensive media – and telecoms costs will keep rising and absorbing an increasing amount of the organisation's budgets. A business that thinks of communications in their entirety – and partners with a Total Communications services provider to accommodate all of these needs in a consistent and consolidated way – will have more visibility and control across the data needs of the business. That means a richer experience for everyone and a more manageable experience for the CIO.
  2. Improve operational agility
    Connecting every site, location and person in the enterprise is a heavy burden for a business to shoulder, particularly when it is expected to be seamless, consistent and cost-effective. A total communications strategy is the first step towards ensuring a business has the reach, depth and embedded intelligence it needs from one source.
  3. Keep your people connected
    By consolidating your communications into one manageable service, otherwise known as unified communications, you can make your customers more accessible and your employees more contactable.
  4. Build new business models using IoT
    Businesses today can look to deploy innovative technologies such as Internet-of-Things technology, collecting, analysing and exploiting IoT data to operate more efficiently and serve customers more effectively.
    IoT can turn a photocopier of a small business, or even an elevator of a large business into a source of data and insight which enables new business models. For example, a usage-based pricing model – such as billing for pages printed or distance travelled – would inherently link the value of the product to the outcome gained by the customer. In addition, machines alerting the right person when they need fixing or aren’t being exploited to their full potential will lead to improved operational processes and efficiencies in servicing.
  5. Get to market faster
    Cloud computing gives businesses the flexibility and scalability to add computing resources, specialist skills and assets when they are needed. Projects can be set up quickly to meet urgent deadlines, flex to accommodate bursts in demand, and – if necessary – terminated without creating any cost implications.

Vodafone Business Services provides Total Communications solutions for businesses of various sizes and types, making them ready for any challenges the future might bring up. Have a look at what they can offer your business.

Vodafone Total Communications Research, 2015




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